If you are a frequent listener to our show, than
you know there are many different types of franchise opportunities. Today's franchise specializes in marketing services.
We are meeting with Brian Mattingly the Chief Executive Officer for the Welcomemat franchise.
Welcomemat Services created an original idea that unites digital
and print marketing to offer local businesses access to new loyal customers in their neighboring communities.
Welcomemat Services capitalizes on the unique marketing opportunities that
families and individuals moving to a new area present as they actively seek out local stores, shops, restaurants and medical
resources to provide them with daily services, products and entertainment.
By
targeting new residents, Welcomemat Services creates loyal customers who boost a business customer base and
image while extending a warm welcome to individuals as they attempt to become accustomed to their surroundings.
With its refined marketing system, Welcomemat Services works with local,
regional and national businesses, retail brands, organizations and cultural institutions to offer monthly direct mail packages
designed specifically to entice recent movers.
In part two we meet with
the President of Alphagraphics for our "Great Quotes in Franchising" podcast. Click the button below to listen
to the show.