Franchise Interview with the Jersey Mike's Franchise Opportunity
| Jersey Mike's |
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| FranchiseInterviews meets with the Jersey Mikes Franchise Opportunity |
Peter Cancro, founder and CEO of Jersey Mike's Franchise Systems, has
recently been named Entrepreneur of the Year, receiving the honor during International Franchise Association's (IFA) 53rd
Annual Convention, February 17-20, 2013.
It started back in 1956 and was
originally called Mike's Subs. Mike opened the small shop in the sea-side town of Point Pleasant, New Jersey. You have to
remember that in 1956, there were very few franchise restaurants or hamburger chains. No chain pizza, chicken or taco restaurants,
either.
In 1956, proprietors or mom-and-pop businesses would open their stores
in basic storefront locations like you see here. To survive and thrive, they had to offer exceptional quality products, coupled
with unparalleled service. In 1956, Mike was unique in that the product he was offering was a relatively new item in American
society - the submarine sandwich. Mike also benefited from the geographic location of his store. Point Pleasant, New Jersey
is centrally located in the state on the legendary Jersey Shore. The rest is history! Click the play button below to listen
to the show.
