|Franchise Interview with Keith Gerson of FranConnect
We are meeting with Keith Gerson, President of Global Operations of FranConnect.
Who is FranConnect? FranConnect is one of the leading provider of Franchise Management Systems as more than 450 brands use
the company's broad systems to create, grow and manage their franchise operations.
FranConnect's integrated group of applications allows franchisors to manage all aspects of their operations including Franchise
Sales, Marketing, Financial Data Collection and Analysis, Royalty Invoicing and Automated Funds Transfer, Contract and Legal
Document Management, Customer Relationship Management, Help Desk, Franchisee Support, Online Training, Supply Management,
Automated Ad-Builder, E-mail Marketing, Franchisee Websites, ZIP Code Locator Service, QuickBooks, Peachtree and POS Integration.
In part 2, we meet with franchise expert Karol Mercurio in our Great Quotes in Franchising
Podcast. Click the play button below to listen to the show.
|Franchise Interviews discusses franchising and technology
I can't think of a better word but "cool". The technology in franchising today
is truly amazing. Find out why by listening to today's show. We are meeting with Mary Kennedy Thompson, President of Mr. Rooter
(The Dwyer Group), Paul Martino from A&W Restaurants Paul Martino, Chief Operating Officer of A&W Restaurants, Inc.
and Keith Gerson Keith Gerson, FranConnect President of Global Operations. Some of the questions we will address are the following:
1. What are the most common tech or operation challenges franchise brands
2. What tech innovations have emerged to improve franchise systems
and franchisees profitability?
3. How much of an impact does tech advancements
have on franchise brands ability to grow?
Click the play button below
to listen to the show.